Based on a current survey, 70% of shoppers depend on professional and insider recommendation. That is proper — which means most individuals belief bloggers greater than celebrities, journalists, or politicians.

However how do you get individuals to fall in love along with your weblog within the first place? (Apart from outstanding content material, after all.)
Properly, simply as your web site homepage is just like the entrance door to your online business, your weblog’s design — very similar to a welcome mat — is the entrance door to your online business weblog.
In the event you’re not attracting individuals visually, how will you get them to take the subsequent steps to truly learn (and, hopefully, subscribe to) your content material? When you’re performed creating high quality content material, you continue to have the problem of presenting it in a manner that clearly dictates what your weblog is about.
Photographs, textual content, and hyperlinks should be proven off excellent — in any other case, readers would possibly abandon your content material, if it is not showcased in a manner that is interesting, straightforward to comply with, and generates extra curiosity.
That is why we have compiled some examples of weblog homepages to get you heading in the right direction to designing the right weblog in your readers. Test ’em out, beneath.
Lovely Weblog Examples to Encourage You
- Assist Scout
- Microsoft Tales
- Pando
- Design Milk
- Fubiz
- Webdesigner Depot
- Mashable
- Brit + Co
- Tesco Meals Love Tales
- HubSpot
- I Love Typography
- 500px
- Wired
- Golde
- Recode
- Pluralsight
- Crayon
- Black Travelbox
- Pixelgrade
- BarkPost
- Goodwill Industries Worldwide
- Springly
Inspiring Examples of Lovely Weblog Homepage Design
1. Assist Scout
Generally, the most effective weblog designs are additionally the only. Assist Scout, makers of customer support software program, makes use of a novel however minimalist design on its weblog that we love — it limits copy and visuals and embraces adverse house.
What we notably like about this weblog is its use of featured photographs for all posts, together with the “Most Current Posts” part that highlights current or notably common entries. These photographs catch the readers’ eye and sign what the publish is about. And it really works — every little thing about this weblog’s design says clear and readable.
2. Microsoft Work & Life
Full disclosure: We have completely gushed over Microsoft’s microsites earlier than. We will not assist it — what higher method to revitalize an old-school model than with a weblog that boasts lovely, interactive, and galvanizing branded content material? Plus, the sq. photographs within the format of those tales are harking back to the Microsoft emblem. This helps it obtain beneficial model consistency.
Microsoft Work & Life can be a chief instance of how a enterprise weblog could be a main asset for an general rebrand. Lately, Microsoft has labored to humanize its model, largely in response to a rivalry with Apple.
The “Work & Life” microsite has a easy tagline — “Learn the way we’re serving to individuals keep linked, engaged and productive — at work, in school, at house and at play.” It is the softer facet of Microsoft, so to talk.
Whenever you’re making an attempt to convey a sure model message, you should utilize your weblog to speak it — each aesthetically and content-wise.
3. Pando
An vital facet of a well-designed weblog is a constant colour scheme and magnificence. In spite of everything, 80% of customers say that colour boosts their recognition of a model.
It is attention-grabbing to see how colour consistency can unify the extra diversified parts of design. Pando, a weblog that explores the startup cycle, incorporates a set palette of colours — orange, inexperienced, pale blue, lavender, and deep yellow — in a number of sections of its web site. These colours seem within the background, spotlight bars, and sure areas of textual content.
Nevertheless it additionally makes use of a number of totally different fonts — all of which handle to look seamless when tied collectively by a cohesive colour scheme.
4. Design Milk
Design Milk, a web based modern design outlet, makes use of a easy format to spotlight its posts. If the arrow beside “Learn” on the prime left factors down, you’ll be able to scroll by way of featured photographs and teaser textual content for quite a lot of articles. If the arrow beside “Learn” factors up, you see an ideal showcase of weblog subjects and highlighted posts.
That is an inner hyperlink technique, which helps to encourage readers to remain on the positioning longer.
The social icons on the prime of every publish are a pleasing addition to the general feel and appear of the positioning. They’re straightforward to identify and make it straightforward to share Design Milk’s content material. (And to study extra about including social buttons to your weblog, take a look at this publish.)
5. Fubiz
Fubiz, an artwork and design weblog, is an instance of a extremely smooth design that additionally contains some cool personalization.
The weblog’s homepage makes it straightforward for readers to side-scroll by way of “The Highlights.” Beneath that’s the Creativity Finder, the place guests can select their persona — from “Artwork Lover” to “Freelance” — location, and the kind of content material they’re in search of. From there, readers can browse content material particularly catered to them.
We will not assist however love the pictures, too. Every featured picture has a definite model. Through the use of the design to spotlight these highly effective images, Fubiz is ready to visually appeal to guests to its content material.
For the same look, take a look at the CMS Hub theme assortment on the Envato market.
6. Webdesigner Depot
With a reputation like “Webdesigner Depot,” it is no surprise that this design information web site is visually interesting.
One factor that we notably like is the responsive photographs on every particular person publish. The delicate movement of the picture as readers scroll over a spread of articles helps catch guests’ eyes.
And take a look at the efficient use of the featured picture to spotlight the newest article. This strategy pulls the viewer instantly into the weblog’s most up-to-date content material.
What’s extra, the colour scheme, background, and fonts are all constant — which retains this weblog trying skilled, however nonetheless distinct from the fundamental weblog templates you may be used to seeing.
7. Mashable
I imply, simply have a look at that header picture — daring colours, recognizable devices, and contrasting textual content. It completely catches the reader’s eye — no pun supposed.
Mashable breaks its content material into three noticeable sections on the homepage:
- New posts get consideration with a big featured picture and three highlighted blocks.
- Posts for every part get consideration with a featured picture on the prime of two to 3 columns with a brief record of headlines beneath.
- Then “Trending” posts present as much as the best, with daring textual content on prime of a shadow field graphic.
This multi-pronged strategy to displaying content material can assist readers determine which type of information issues to them probably the most. They’ll rapidly select between attention-grabbing prime tales, the most well liked posts, or tales on the subject they’re most eager about.
The “Associated Tales” that finish every publish are additionally an amazing characteristic to attach readers to extra of the content material they’re in search of.
8. Brit + Co
Every little thing in regards to the Brit + Co homepage says clear, heat, and welcoming. It is freed from muddle, making the content material extra digestible, and the format is extraordinarily organized.
We dig the seasonality of the positioning, too — from avocado jack-o’-lanterns on the primary of October to dinner recipes for Valentine’s Day. Lovely, and replete with colourful, enjoyable pictures for instance every story’s content material.
The delicate “This Week’s Tales” header additionally serves as a pleasant method to promote common content material, with out being too in-your-face about it. Plus, with such nice visuals, we took observe of the nod to Pinterest. That icon is vital to incorporate when your weblog incorporates a lot engaging imagery.
9. Tesco Meals Love Tales
We love the colourful, constant design of Tesco Meals Love Tales, from British grocery chain Tesco.
Bear in mind how we maintain harping away at model consistency? Try the way in which this model naturally incorporates the brand into its images and featured video.
What Tesco has achieved is a superb steadiness of simplicity and boldness. The format is minimal, however not uninteresting. Heat and welcoming shades underscore every content material spotlight and recipe, and the pictures add dashes of colours all through the positioning. It is an amazing instance of how the best imagery can obtain an interesting “less-is-more” look, particularly if that matches in along with your general model idea.
10. HubSpot
HubSpot’s weblog finds a method to pack a variety of thrilling content material into the web page whereas nonetheless being straightforward on the eyes. Discover that, above the fold, it options one weblog publish with a big picture, title, and call-to-action to learn extra. The featured picture is exclusive to the model with an interesting mixture of images and graphics to attract the attention.
To the best, there is a record of prime posts to interact readers with the big variety of content material on the weblog. This makes it straightforward for readers to attach with HubSpot or study extra.
Plus, there’s that consistency once more. As you retain scrolling down the web page, every part is visually constant it doesn’t matter what subject, podcast, video, or weblog publish you are in search of. Utilizing this technique can assist you construct model belief.
11. I Love Typography
In the event you’re into design, you perceive the ability of fonts. The fitting font could make phrases sing on an internet web page, whereas the unsuitable selection could be a hard-to-read mess. So, a weblog that options lots of of fonts has to get artistic with weblog design.
I Love Typography will get the steadiness excellent with a clear and easy design. Three vertical columns separate weblog themes and prime posts from the newest additions to the weblog. In the meantime, it dedicates the best facet column to highlighted weblog options. This part options enjoyable clickable graphics (like that candy cassette tape) that steadiness the brilliant colours and shapes that dominate the posts on the left-hand facet of the weblog.
In the event you’re making a weblog for the primary time, it is a good strategy to borrow from. You can even take a look at these recommendations on beginning a profitable weblog.
12. 500px
The images weblog, 500px, leads with one featured article and an enormous, daring, high-definition picture to attract the reader in. That makes it fairly clear what the weblog is about — it boasts beneficial content material on images with gripping images.
Plus, how cool is it that the social hyperlinks are proper there, clearly displayed above the fold? They maintain readers engaged with the content material and make it straightforward to share the images. Plus content material with photographs will get greater than double the engagement on Fb as posts with out photographs do.
13. Wired
The extra subjects you could have in your weblog, the extra chaotic the expertise will be in your readers. That’s why we just like the refreshing simplicity of Wired’s weblog design.
Relying on the dimensions of your display there might be eight or extra headlines above the fold alone, however this design continues to be straightforward to scan and dig in.
Each publish features a featured picture to attract you in. Then, hanging font decisions make it fast to know the class, creator, and headline for every publish at a look.
In case your weblog began easy and also you’re having a tough time making it work because it grows, this weblog is nice inspiration for a redesign. You can even use this workbook for redesigning your weblog web site.
14. Golde
Golde is one other weblog that makes use of photographs for excellent communication. Utilizing the model title as a place to begin for its weblog “The Golden Hour,” Golde makes a featured picture the main target of every weblog publish.
Then, the beautiful images makes use of yellow and inexperienced tones in every {photograph}. This creates a constant, heat, and interesting really feel to attract you into every weblog publish.
When you click on on a publish, this weblog makes excellent use of the house beneath the textual content to spotlight merchandise, recipes, and different helpful sources.
15. Recode
Adverts are a helpful manner for a lot of blogs to generate earnings. Many small companies provide a weblog to spotlight their services. On the identical time, different standalone blogs can wrestle to steadiness design with the necessity to monetize their content material.
Recode options the most recent tech information utilizing an asymmetrical grid construction. Daring thumbnail photographs paired with headline textual content align with bigger photographs with overlaid textual content in all caps.
This number of approaches to picture and textual content make it straightforward for viewers to scan and select the publish they wish to learn. The format contains some animation too and this provides pleasure to the weblog format.
In addition to being an amazing consumer expertise, this design lets the weblog weave in adverts that aren’t distracting to the eyes. On the identical time, additionally they don’t mix in with the natural content material, letting Recode create an genuine expertise for its readers.
16. Pluralsight
This weblog is a superb reminder that weblog designs do not need to get tremendous fancy.
Discover the daring title on the prime and middle of the web page. Then the featured illustration on the prime makes use of a vibrant background and easy white-on-black textual content. That daring model presence stays fixed all through the corporate’s weblog.
The clear fonts, for instance, match the brand and keep consistent with the model’s clear, informative voice. And the grid construction and headers for every part make it straightforward to know what you’ll find on the weblog.
We additionally just like the easily-navigable archive hyperlinks on the prime and the way straightforward it’s to see the weblog archive with minimal scrolling.
17. Crayon
Many blogs wish to present readers slightly little bit of every little thing they provide. However depth will be simply as attractive to readers as breadth. If you’d like your guests to dive into what your weblog writers need to say, this weblog design offers them a simple selection — simply begin studying.
With an prolonged teaser within the header, the main target above-the-fold for the Crayon weblog is the most recent weblog publish. As a reader scrolls down, they’ll discover a grid with extra content material from the weblog.
We additionally like the colour coding by subject, which makes it straightforward to find blogs of curiosity at a look. You’ll be able to see extra text-forward weblog design examples right here.
18. Black Travelbox
To clear up any confusion, Black Travelbox does not make suitcases. It makes private care merchandise for journey. However the firm has performed an amazing job of connecting its moveable balms, conditioners, and extra with the enjoyment of journey.
Plus, the oldsters at this firm’s “Journey and Slay” weblog know a factor or two about model consistency throughout channels. The weblog has a easy colour scheme and matching fonts assist to create a unified consumer expertise from the store to normal content material. On the identical time, it throws in daring, colourful photographs to catch readers’ consideration.
Go to the web site and have a scroll — we expect it is fairly cool how the pictures fluctuate, however every weblog entry highlights a distinct “journey crush.” Then, it packs every publish with vibrant images, good interviews, and joyful tales.
19. Pixelgrade
Pixelgrade is a design studio that creates gorgeous WordPress themes for artistic individuals and small companies. Their weblog web page does an amazing job of highlighting one among their most up-to-date or common weblog posts, alongside a transparent call-to-action and a brief excerpt.
What I like finest is that the design of the web page is 100% consistent with their model. In the event you just like the design of their weblog, chances are high you may additionally wish to strive one among their good and beautifully-designed WordPress themes.
For extra WordPress weblog design concepts, take a look at this publish about WordPress themes for bloggers.
20. BarkPost
We type of like canine right here at HubSpot. So when a weblog devoted to life as a canine proprietor got here throughout our radar, it bought our consideration.
BarkPost, the weblog of canine subscription field firm BarkBox, is a superb instance of design for a lot of causes. First, have a look at the large enjoyable font in each header — it is fast and simple to learn, even from a cellular system.
Lovely photographs make the posts for every subject noticeable, too — and, after all, all within the brand-matching, reliable blue.
We additionally like that BarkPost attracts consideration to its sister corporations. Whether or not you are eager about doggie dental care or the most effective meals in your pup, this enjoyable weblog design makes it straightforward for canine mother and father and lovers alike to seek out the most recent information and sources.
21. Goodwill Industries Worldwide
Who says nonprofit organizations cannot weblog? Nay, they need to. Try this final nonprofit advertising and marketing information to make yours nice.
On this instance, Goodwill’s clear, colourful navigation (once more — the reliable blue) attracts the reader to the vital parts of this weblog.
The posts are additionally neatly positioned and simply accessible to readers. And, guests can decide the kind of info that issues to them probably the most by selecting a subject from the straightforward buttons within the graphic above the fold.
Lastly, we love the emphasis on private tales on the Goodwill weblog. This design has long-form teasers that lead readers into this group’s applications. This strategy makes it straightforward to study why so many individuals selected to assist Goodwill.
22. Springly
Conserving the nonprofit running a blog practice going is Springly, which makes glorious use of a easy grid format by highlighting the best sources of most nonprofits — devoted individuals.
This weblog has a simplistic design with concise textual content and a transparent colour palette for nonprofits in search of helpful sources.
Every article card options the primary title and film of the creator, shining the highlight on its contributors. It additionally exhibits how lengthy it’ll take to learn the publish.
Putting time and other people on the forefront aligns with what most nonprofits deal with. This strategy makes the weblog extra beneficial to those that are almost definitely to contribute and use it.
Nonetheless in search of extra inspiration and concepts? Click on right here to take a look at over 70 extra examples of web site blogs, homepages, and touchdown web page designs.
Use These Weblog Design Examples to Construct Your Greatest Weblog
Creating a phenomenal weblog is not nearly appears to be like. If you’d like your readers to actually fall in love, the design of your weblog ought to match the wants and expectations of your customers. What’s most vital to them? And what does your weblog provide that nobody else can?
Do not simply skim by way of these inspiring weblog designs. Use them as a springboard to think about how your weblog can each join along with your viewers and enhance your weblog design. Then, watch your readership develop.
Editor’s observe: This publish was initially printed in 2013 and has been up to date for comprehensiveness.