Moreover, Flamin’ Sizzling will make a separate contribution of $100,000 to the Pete and Thomas Basis, the rapper’s non-profit group that launched in 2022 and focuses on helping ladies, kids, senior residents and underserved communities in Houston and internationally.
The scholarship and donation are the most recent in PepsiCo’s elevated funding in HBCUs. Earlier this 12 months, the corporate inked a six-year deal with the Southwestern Athletic Convention (which incorporates TSU) to be the unique beverage, sports activities efficiency product and salty snacks sponsor of SWAC soccer, basketball, Olympic sports activities and esports. The aim is to construct a recruitment pipeline.
This additionally isn’t the primary time PepsiCo has labored with Megan Thee Stallion. Final 12 months, she was a part of Frito-Lay’s Tremendous Bowl business for Doritos and Cheetos, showing in teaser content material and finally voicing the songbird within the spot. The rapper has additionally labored with Nike, CashApp and Popeyes for her Hottie Sauce dip.