It’s no secret that marriage takes loads of work, and that is usually true even within the early days of the wedding ceremony planning course of. Creating the right nuptials generally is a nerve-racking expertise, so why not elope within the Oscar Mayer Wienermobile as a substitute?
Teaming up with company companions Zeno Group and The Kitchen, Oscar Mayer is constant its “Preserve It Oscar” social marketing campaign by opening up the first-ever “Wienermobile of Love.” This limited-time chapel is encourages followers to join an all-expenses-paid ceremony led by the model’s beloved representatives, the Hotdoggers.
Although it made its massive debut within the Nineteen Thirties, the Oscar Mayer Wienermobile has stood the check of time. Latest years have seen some severe resurgence in Wienermobile nostalgia because the automobile has been made obtainable for bookings by means of platforms like Airbnb and Lyft, in addition to providing distinctive excursions. Although it might sound random, the “Wienermobile of Love” is the newest manifestation of an deliberately light-hearted and self-referential model platform.

Every part is developing Oscar
“‘Preserve it Oscar’ is about bringing levity to the moments we take extra significantly than we must always,” Stephanie Vance, affiliate model supervisor at Kraft Heinz, informed Adweek. “Whereas weddings ought to be all in regards to the love, pleasure and celebration of a pair’s union, we all know the stress of planning and executing a conventional wedding ceremony can shortly take these emotions away.”
“We created the Wienermobile of Love to present {couples} a no-stress, absolutely deliberate ceremony at Las Vegas’ iconic Little White Chapel that includes our iconic Wienermobile and beloved Hotdoggers,” Vance continued. “From a splendidly odd wiener cake to a playful wiener whistle quartet, it will likely be stuffed with delightfully surprising moments that spark smiles in methods solely Oscar Mayer and its 27-foot-long hot-dog-on-wheels can.”