Welcome! For those who’re an everyday customer, you’ve in all probability seen how various things go searching right here at present.
I’m dropping in at present to offer you a fast overview of what’s new, what we mentioned goodbye to, and why.
What’s in and what’s out
Whats up, mobile-optimized mega menus that information your expertise.
The screenshot exhibits how the Tales navigation merchandise opens to steer you thru your choices:

The earlier navigation bar (proven under) served some guests nicely sufficient. However others discovered it laborious to learn and “overwhelming.”

Whats up, streamlined studying expertise that permits you to concentrate on the useful resource you selected with out making an attempt to attract you into one thing new. On the brand new web site, this current article, How To Strengthen Your ‘Change Muscle’ for Your Content material Staff’s Success, doesn’t share the web page with something.

Goodbye, loud widgets, sidebar advertisements, and how-to guides distracting you from the web page you’re viewing. The identical article on strengthening the change muscle fought for consideration subsequent to a giant orange subscribe field and colourful “Present Hits/All Time Hits” widget.

Whats up, normal blue underlined hyperlinks in copy. Goodbye, hard-to-read orange. Don’t fear – you’ll nonetheless see loads of CMI’s signature shade on the positioning (orange is the happiest colour, in spite of everything). Now we’ll use it as an accent to attract your eye round.
Whether or not you liked or merely tolerated the previous Content material Advertising and marketing Institute web site, you may marvel why we made these modifications. Right here’s the brief model:
You requested us to do higher
Once we requested earlier this yr for suggestions about what CMI may do higher, you advised us (very clearly) the positioning wanted work:
- “Make the web site really feel extra fashionable.”
- “I’d return to the web site; it’s a little uninspiring.”
- “The web site could be overwhelming and laborious to navigate.”
- “Tone down a few of the graphics. The orange is loud sufficient by itself and the graphics typically really feel like they’re yelling at me.”
Message acquired!
The positioning wanted a contemporary infrastructure that masses quicker and improves the cell expertise
The CMI web site hadn’t gotten a significant refresh in a few years. It couldn’t sustain with pace and cell efficiency expectations. And that made it laborious for guests to seek out and eat the useful content material on the positioning.
You gained’t see each change we made as a result of they’re constructed into the content material administration system. However you’ll profit from a content material presentation that’s higher organized, extra ceaselessly up to date, and simpler to browse from all units.
CMI training and occasions change into simpler to seek out
Till at present, guests touchdown on the CMI homepage noticed solely that overwhelming navigation bar, a current video, and an extended listing of the newest articles we’d printed.
Right this moment, the house web page showcases every part CMI presents. Our hottest and most current articles are nonetheless there, however the dwelling web page now additionally contains details about our academic occasions and curated sources round a featured matter that modifications every month. (The main target in August: viewers constructing.)

Inform us what you suppose, so we are able to maintain bettering
We all know there’s extra work to do, and we’ll roll out a couple of new options quickly. We additionally know you’ll possible discover a couple of glitches (does any web site improve ever go off with out a hitch?).
Take into account this section one. The brand new website’s fashionable, versatile underpinnings will allow us to maintain altering and evolving to fulfill your wants.
So come on in and take a look round. I’d like to know what you suppose.