It wasn’t but lunchtime, however the crew of a industrial shoot was already busy making immediate noodles. Their order was uncommon: put together sufficient noodles to fill a washer drum.
Over the subsequent two days, a group from Unilever snack model Pot Noodle and company adam&eveDDB stuffed noodles into different unusual locations, together with a pool desk pocket, a chicken home, a bowling ball, a mailbox and a pothole. The pictures of these noodle-filled nooks make up the model’s newest advert marketing campaign, with the tagline: “Nothing fills a gap like Pot Noodle.”
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